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We create multi-wear styles that give our clothing longevity and extend the lifecycle of your wardrobe. Our wrap shapes can be styled for multiple occasions - our Jaspre Skirt can be tied 6 different ways (as shown on our socials). Dress up for a wedding, and down for the beach. We want our clothing to work for YOU and fit into YOUR lifestyle.
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Our Pre-Loved initiative promotes circular fashion and aims to decrease textile waste. You can sell back your archive NFD pieces through our Pre-Loved website in exchange for a voucher to spend on newness; and so the cycle continues. You can also buy Pre-Loved NFD and samples at our monthly Spitalfields stall. Your trash will be someone else’s treasure to re-love and re-style in their wardrobe.

We always try to find a new home for any spare fabric, making them into our jewellery drawstring bags or donating to charity Newlife.
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We are continuing to implement more sustainable practices in our supply chain through introducing new fabrics into the range. We have since moved away from using predominately polyester, with 40% of A/W 2025 knitwear being made from LENZING™ ECOVERO™ which is a fabric ‘derived from certified wood sources using a production process which meets high environmental standards’.

On our way to creating statement pieces with 100% ethically sourced fabrics

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We have increased product quality with high finishes and durability through performance testing to ensure you have a piece that can be loved forever and passed down. We constantly review returns data and improve sizing issues through fit sessions with two different sized models. We have a size guide fit tool on our website and videos on product pages that help our customers get the right fit the first time to reduce returns and its environmental impact.
Find out more